Someone on a discussion board referred to Creative Byline as a “shortcut” in a derogatory way. The definition of shortcut is “a method, procedure, policy, etc., that reduces the time or energy needed to accomplish something.” So yes, Creative Byline is a shortcut—in the same way that a washing machine is a shortcut to washing clothes by hand, or a power screwdriver is a shortcut to using a manual screwdriver, or an e-mail is a shortcut to sending a letter, which is itself a shortcut to traveling to see the recipient in person. It’s a better way, folks. That’s all. It doesn’t cost a cent to take the tour and see for yourself.
The writing, of course, still must speak for itself. And when it comes to good writing, there truly are no shortcuts.
